A unique permanent museum and physical gallery for decentralized art to seamlessly bridge the traditional and digital worlds
NFT-native art currently lacks true accessibility to the general public and trad-art collectors.
Deeply rooted in the tactile and visual joys of physical art, traditional art collectors, artists and institutions currently face a strong disconnect. Accustomed to the sensory experience of observing, owning and displaying tangible artworks, most are daunted by the transition to a purely digital domain regardless of the merit of the art itself.Furthermore, the concept of 'owning' a digital piece through a publicly tradable token is often alien, making it a challenge to bridge the gap between centuries-old collecting practices and this new frontier.
ceci n'est pas une print
How to exhibit digital artworks in a way that does justice to their worth and seamlessly communicates their intrinsic value to the general public?
Casa NUA, as Brazil's 1st permanent museum for natively digital art, seeks to merge the tangible and intangible worlds to foster broader appreciation and understanding. Awe-inspiring does not need to be out of reach.The way we display art and the thoughtfulness with which we guide people through the curations makes visiting the gallery or experiencing a vernissage at Casa NUA feel just as tangible and familiar as it is fresh and exciting.
We believe in the unique impact of presence.
Still largely inaccessible to the general public — who still grapples with the intricacies of blockchain, crypto wallets and tokenized assets — the digital art realm is mired in jargon, tech-heavy gateways and misinformation that create a barrier to understanding, and thus, appreciation.We love the memes, but we believe they must serve to broaden our audience, not just feed the degens.
We have adopted a museum/ gallery hybrid model that fits the web3 ethos with a strong focus on cultural, artistic and technological Education for accelerating the onboarding of the next generation of collectors and artists.
Programming
Kika Nicolela _ immaterials [prelude] - March 2-3, 2024
Kika Nicolela is an artist, curator and collector from São Paulo, based in Brussels. With a degree in Cinema and Video from the University of São Paulo and a master's degree in visual arts from the Zurich University of Arts, she has participated in more than a hundred individual and group exhibitions in more than 40 countries. Since March 2023, Nicolela has worked as a curator for the NFT platforms Objkt and Objkt.one.Casa NUA Invites is a permanent program of the Casa where curators and collectors of decentralized digital art are invited to present a curation of their own collections, with the aim of providing the local public with contact with the richness of cryptoart and with wide possibilities for collecting at the vanguard of artistic creation.
immaterials [prelude]Using video and new technologies as tools, Nicolela proposes with her work experiences that question the narratives we create about the world and ourselves.This is reflected in the immaterials [prelude] curation, a selection of 7 works - all moving images - belonging to Kika Nicolela's private collection. All the works were minted on Tezos and are mostly composed by artists from the global South.The exhibition is rounded off by Nicolela's own most recent video art piece, "Feel me", created using artificial intelligence tools.
Objkt is one of the pioneering platforms in the dissemination and commercialization of digital art as NFTs on the Tezos blockchain, and is offering Objkt Talks mediated by Kika Nicolela at Casa NUA on Sunday, March 3rd.
March 2
|
14h - Casa openingExhibit :immaterials [prelude]
Kika Nicolela [br] - Luiz André Gama [br] - André Oliveira Cebola [br] - Sky Goodman [eua] - Augurs (Henrique Cartaxo) [br] - Salawaki [phillipines] - Itar Pas [arg] - P1xelfool [br]22h - closing
March 3
|
14h - Casa openingExhibit :immaterials [prelude]
Kika Nicolela [br] - Luiz André Gama [br] - André Oliveira Cebola [br] - Sky Goodman [eua] - Augurs (Henrique Cartaxo) [br] - Salawaki [phillipines] - Itar Pas [arg] - P1xelfool [br]Objkt Talks: Art on the Blockchain14h30 - Creating NFTs
A conversation with Brazilian and international artists actively creating on the Tezos blockchain.16h - Collective organization experiences on the blockchain
A conversation addressing collective and collaborative initiatives, such as DAOs (Decentralized Autonomous Organizations) and humanitarian aid projects.17h30 - Collecting decentralized Art
Collectors from different profiles share their experiences with NFTs and their expectations for the future.19h00 - Curating and exhibiting NFT art
Curators, gallerists and other professionals from different parts of the world share their experiences and visions of how the NFT space can position itself (or not) in relation to the traditional market and art scenes.20h - Closing Drinks22h - closing
NFT Sampa May 30 - Jun 2, 2024
Spanning 4 days of exhibits, international art drops, debates and parties in a renovated 1940's classical penthouse in the heart of São Paulo — NFT Sampa will be the richest event in latin lands about crypto art, web3 and decentralization culture.Stay tuned
Casa NUA is also an emerging art Incubator
The NFT art space is currently missing the best artists due to global asymmetries.
We work with groundbreaking developing world artists from marginalized minorities — whom the NFT space hasn't been able to onboard yet due to language, tech or cost barriers — in order to bridge the above gap.We are a web3-native initiative, a fully dedicated NFT gallery and cultural space with a mission to bridge IRL and the Open Metaverse.-> educate -> onboard -> incubate -> sponsor -> launch -> promote -> multiply ->
We are curating, onboarding and sponsoring proven, talented visual artists, launching their genesis NFTs and presenting their work to the web3 community. The artists are guided and oriented about bridging their careers to NFT space and as their first pieces are sold, they have a solid base to independently mint and promote their NFT art.
Casa NUA's NFT initiatives are 100% non-profit, meaning all proceeds are reapplied to expanding this positive cycle by educating, curating, incubating and sponsoring original artworks by creators with proven talent and artistic track record but yet unreleased in the NFT art market, as well as building a permanent collection from other promising developing world artists who are starting in the NFT space.
The Casa NUA Genesis Collection
Besides working with trailblazer non-English-speaking developing world artists who currently couldn't represent themselves in the overwhelmingly English-only nascent NFT market, our artist roster is also exclusively composed of women, black, indigenous and/or LGBTQ+ artists.
Casa NUA incubated artists have already found places in the collections of Punk 6529, Sashaku, Nonamoto, Playboy and others. Visit our Founding Collection on the Cyber gallery or check out our currently available Genesis mints and splits on Foundation. Casa NUA is a non-profit. 100% of the Casa's share of the proceeds go to foster more such artists and fund the growth of the initiative.
© Casa NUA. All rights reserved.
RSVP
Submissão de Trabalhos para Curadoria
A Casa NUA, o primeiro museu permanente do Brasil dedicado exclusivamente à arte descentralizada, convida artistas do Brasil a apresentar suas obras na sua exposição de inauguração. Quer seja na pintura digital, modelagem 3D, vÃdeo, fotografia, instalação, realidade virtual, performance ou qualquer outra forma de expressão, queremos dar espaço a todas as nuances da vanguarda digital do cenário artÃstico brasileiro.Compreendemos a vastidão e a diversidade do universo digital e artÃstico. Portanto, não imporemos restrições de meio. Nosso compromisso é com a qualidade, inovação e representatividade da arte atual e das(os) artistas da atualidade. Faremos nosso melhor para acomodar e valorizar todos os meios e suportes, contanto que possam ser emitidos como NFTs.A oportunidade de criar pontes entre o tradicional e o digital, e de integrar-se a um movimento vanguardista no mundo da arte, está finalmente ao alcance de cada artista sem a necessidade de atravessadores de maneira inédita na história da Arte. Estendemos este convite para que, juntos, possamos definir e celebrar o futuro da arte brasileira dentro desta nova aldeia global.Para esta curadoria de abertura da Casa NUA, optamos por selecionar exclusivamente artistas de nacionalidade brasileira e que tenham atuação na web3, ou seja, que emitam ativamente seus trabalhos em blockchain nativamente como NFTs.Leia atentamente as regras de participação. Ao enviar seu trabalho e informações, você concorda com todas as condições descritas abaixo.O prazo para submissão de trabalhos é 30 de Setembro de 2023, unicamente através do formulário abaixo.